Artificial intelligence, hybrid cloud, cyber security and task automation are the spearhead of IBM’s activity in the Greek market.
Analyzing the broader market trends, Nikos Maniatis, General Manager of IBM for Greece and Cyprus, underlined that “technology continues to be a fundamental source of competitive advantage as businesses and governments around the world seek opportunities to address demographic changes, make supply chains more resilient and improve sustainability.”
“Technology helps organizations better face today’s challenges,” Maniatis said. He expressed the belief that technology spending will continue to grow in the country and pointed out that IBM, a company with more than a century of life, has two timeless “virtues”: deep knowledge and dedication to the development of modern technologies as well as broad know-how as a source of competitive advantage, through its global, long-term experience in the implementation of countless projects in organizations and market sectors.
IBM’s strategy
IBM’s strategy focuses on the Hybrid Cloud and Artificial Intelligence (AI). In addition, IBM is more focused on open ecosystems, integrating technologies from partners and competitors into its platforms with the goal of providing end-to-end solutions that accelerate the diffusion of innovation in the market and enable the digital transformation of businesses.
The company’s overall growth confirms its dynamic partnership with its customers aimed at helping them leverage data and artificial intelligence, automate IT environments and seamlessly integrate hybrid cloud to gain a competitive advantage.
As Maniatis stated, “we are and aspire to remain the catalyst of business progress. With ground-breaking innovations in the field of artificial intelligence, hybrid cloud solutions combined with the provision of business consulting services, we contribute to the digital transformation of the planet’s critical business infrastructures.”
