Investments of 960 million euros have already been planned for the two-year period 2026-2027 by the “big 5” supermarkets, which collectively control about 81% of the total turnover of the domestic market.
After a highly inflationary three-year period (2022-2024), the trend this year is moving towards a de-escalation of the strong inflationary pressures and the forecasts for 2026 are that the apparent “normalization” in the markets will be maintained. Consumption has shown significant growth in terms of sales volume since this year, with the nine-month period recording a rate of 4.1%, a development that supports the plans of the strong chains.
Despite the fact that basic operating costs remain high, companies in the sector are investing significant capital in order to maintain their competitiveness, achieve organic growth and at the same time “enjoy” greater flexibility from the economies of scale that can be created mainly in the field of logistics.
As executives in the supermarket sector reported in “N”, “the market continues to be highly competitive and on this concept they build their strategies. The field of organic growth always remains high on the planning agenda since it is by definition a dominant process of business expansion. Through organic growth, better and more productive management is achieved, which leads to increased revenue without increasing fixed – operating costs.
Investments in the network and storage infrastructure have a high return at all levels as they improve the relationship with consumers and customers, significantly strengthening the presence of each player in the areas where it operates. The renovations of existing stores help to renew the environment in order to make it more attractive to consumers, but at the same time, through targeted actions, they can contribute to the reduction of basic operating costs.
In this light, the plans of the top 5 of the domestic market, namely: Sklavenitis, Lidl, AB Vassilopoulos, Masoutis and Metro, have already finalized the budget for investments in the network and logistics.
The plans of the 5
Starting with the leader of the sector, Sklavenitis, which constitutes the retail arm of the group in the domestic market (without the participation of Chalkiadakis), the development strategy foresees new investments of 350 million euros in the two years 2026-2027.
For the second player in the market, Lidl Hellas (ed. whose turnover is estimated to range between 2.1 -2.2 billion euros, given that the chain, due to its corporate form as a general partnership, does not publish a balance sheet), according to what the company’s outgoing CEO, Martin Brandenburger, recently stated, the two-year plan for 2026-2027 budgets funds of 200 million euros.
For AB Vassilopoulos, the budget for the two years ranges at the level of 120 million euros, 60 million euros per year, with the plan focusing on the renewal, as every year, of a significant number of stores, as well as the operation of 3-4 new AB points of sale on an annual basis. At the same time, the chain attaches particular importance to strengthening its infrastructure and logistics, in the direction of optimal utilization of stocks and optimization of the ordering system.
As for METRO SA, it has designed and is implementing an ambitious, long-term investment plan with the largest percentage being committed to the creation of new stores throughout Greece. The amount of capital that will be directed to investments in the next two years is estimated to range between 180-200 million euros, an amount that also includes the completion of the new logistics center in Aspropyrgos during this period.
The My Market network will grow in the coming years through targeted organic growth and mainly the development of My Market Local. At the same time, the plan for renovations in the existing network is maintained.
For MASOUTIS, the fixed investment plan for the two-year period under review is approximately 90 million euros.
Για να εμφανίζονται περισσότερα άρθρα της Ναυτεμπορικής στις αναζητήσεις σας εύκολα και γρήγορα, πρέπει να προσθέσετε το site στις προτιμώμενες πηγές σας. Μπορείτε να το κάνετε πηγαίνοντας εδώ.
